Illustration: an Atulyash rider hands a fresh atta bag to a grandmother at her door while Veer smiles beside her
Chapter 1 Morning at the door

Good rotis begin with atta milled yesterday.

Atulyash is slow-milled on natural stone the day before it reaches your door. Every week, so your atta is never a month old.

See packs and prices
  • MP Sharbati wheat
  • Natural stone chakki
  • Chokar kept in
Illustration: Veer and his grandmother look at a large old bag of atta in the corner of the kitchen
Chapter 2 The packet in the corner

Milk is bought fresh. Why does atta sit for a month?

Atta is on the plate at almost every meal. Yet a big packet can sit in the kitchen for weeks, after it was milled, packed and shipped.

When did you buy the atta in your kitchen?

Tap one to compare.

Chapter 3 Ask the packet

Before you buy atta, ask what matters.

Bring the packet from your kitchen. Open each question and tick the ones your packet answers.

Your packet answers 0 of 6
Illustration: Veer watches a stone chakki turn slowly as fresh atta falls into a steel bowl
Illustration. Our mill uses natural stone chakkis.
Chapter 4 Where it begins

Six decisions. One honest packet.

Every step is chosen to keep the wheat whole and the atta fresh.

  1. 1

    One wheat

    Single-origin MP Sharbati. Never blended.

  2. 2

    Cleaned in stages

    Multi-stage cleaning, so only grain reaches the stone.

  3. 3

    Natural stone

    No emery stone, no steel rollers.

  4. 4

    Milled slowly

    Gentle speed keeps heat down.

  5. 5

    Nothing removed

    Chokar kept in. Small batches.

  6. 6

    To your door

    Milled the day before, delivered next morning.

Watch the real mill

A different way to think about atta

The real wheat, stone and packing, filmed at our mill. Opens on YouTube.

Know what reaches your home

You cannot control everything your family eats. Atta is the one you can.

You will eat outside and depend on food you did not choose. Know the wheat. Know the process. Know what reaches your home.

Chapter 5 Who taught us to ask
Dr. Asha Kawatra

Foods & nutrition

Dr. Asha Kawatra

35 years in foods and nutrition. Former Professor and Head, Department of Foods & Nutrition, CCS HAU, Hisar.

Her full profile
  • Doctorate in Foods & Nutrition.
  • Topper through B.Sc., M.Sc. and Ph.D., with two gold medals.
  • 35 years of teaching, research and extension work in Foods & Nutrition.
  • Former Professor and Head, Department of Foods & Nutrition, CCS HAU, Hisar.
  • Former Dean of Postgraduate Studies at CCS HAU, Hisar and MHU, Karnal.

“The foods we eat most often deserve the most attention.” Her work inspires us to question more and treat everyday food with respect.

Illustration: a mother kneads dough while Veer, his sister and grandmother watch at the counter
Chapter 6 Kneading for the family

How much atta does your family need?

Tell us your rotis on a usual day. We will suggest a weekly quantity.

Rotis on a usual day, for the whole family
8rotis a day
How often do you make parathas or pooris?

You need about

1.9 kg a week

About 8 kg over 4 weeks

Illustration: a soft roti puffs up on a tawa beside a basket of fresh rotis
Chapter 7 Order your atta

Choose your atta.

Whole wheat atta. 100% MP Sharbati, slow-milled on natural stone, chokar kept in. Nothing added.

How would you like it?
How much each time?

Packed in 1 kg and 2 kg packets. Choose the total for each delivery.

₹240

₹120 a kg, about ₹3.60 a roti

every week

Free delivery every week. No automatic billing.

Coming soon on Android and iOS

The Atulyash app

Every weekly delivery, in one place.

  • PlanSee what is coming.
  • AdjustChange an eligible delivery.
  • TrackSee when your atta arrives.

Questions before you order

Customer care

+91 98185 88996

WhatsApp us
Illustration: the whole family shares a meal of fresh rotis at the table
The end of the morning

Bring home atta in its purest form.

Milled fresh and delivered every week, so it reaches your table close to when it is eaten.

Order fresh atta